I purchased the dinosaur lunch bag for my son, not only is the print so cute, the quality is amazing it has lasted us 2 years through Preschool and now going on a 3rd into Kindergarten! Also the ice brick is second to none, and is ideal in the hot Australian climate! I recommend to all my friends.
TL;DR: Great bag, highly recommended. I've waited a full school year to post this review, to see how the bag would go. It's still in excellent condition so I will definitely be able to re-use next year (a first, despite spending plenty of $$ on 'good' bags in previous years). The fabric and zipper are very sturdy. Fits a Yumbox Tapas with room to spare. The little pocket on the inside flap is handy for storing a muesli bar, and I keep a couple of paper towels in the outside front pocket. The ice pack is the best I've ever used -- absolutely brilliant in all weather. I've thrown the bag in a delicates bag in the machine at the end of each term and it's tolerated this very well. This is a super lunch bag that I'm very comfortable to recommend after a year of daily use.
The quality of this exceeded my high expectations. The outer is bright and fun while being made of robust material. The inner fits quite a bit and as it is for me and I pack a lot, this is hugely helpful! I also love the separate pocket for the ice brick